AI, Job Security and the Role of the Media

Artificial Intelligence (AI) is one of the latest technological innovations that has come to stay side by side with human population in dealing with almost all human activities. As much as this development is hailed as making a huge impact in efficiency and massive output in production and service delivery, there is palpable fear that it is going to impede on human job security. This paper therefore examines the relationship between AI and job security, specifying the role that media plays in shaping public perception and policy decisions. The study anchors on media priming theory and utilizes a qualitative research method, including literature review and analysis of media coverage on AI and job security. The findings suggests that the media plays a significant role in shaping public opinion on the potential impact of AI on job security, and in turn, influencing policy decisions. The paper also discusses the limitations of current media coverage of this topic and proposes further research areas to better understand the role of the media in shaping public perception of AI and its impact on job security.
Key Words: AI, Job Security, Role, Media